For the last few years the British Athletics Supporters Club has sponsored prizes at a number of events. The focus of this sponsorship is on encouraging the development of young athletes and raising the profile of such events.

Recent examples of events include:

- Vault Manchester
- The Hammer Circle
- British Miler’s Club
- English Schools Athletics Association
- National Preparatory Schools Athletics
- British Grand Prix of Race Walking

BASC usually provides the 1st, 2nd and 3rd prizes for male and female junior competitors.